The FarmQuest series did not gloss over the real challenges of starting a farming business, such as purchasing quality seed or a sufficient number of animals. Mentors and visits from agronomists provided contestants with tips on how to best succeed, and the listening audience learned alongside the young contestants.
We hope that you enjoyed learning about Fanto’s farming experience and will stay tuned to meet the next FarmQuest candidate. (If you just can’t wait for the next video, see below.)
Made possible with the support of the Rockefeller Foundation, FarmQuest was a reality radio program broadcast in Mali to encourage youth to consider farming as a legitimate and profitable career choice, and not just a means of subsistence, by following six farmers competing to be named “best young farmer of the year.” Learn more about about the project by checking out the following links:
– FarmQuest videos
– FarmQuest audio (in Bambara with English transcripts)
– “Can a reality show really deliver aid to Africa?” (article in the Toronto Star by Marc Ellison)